How can SEO affect your brand at a deeper level?
Imagine if you could understand how to use the data and results to affect more than just your digital strategy!
Imagine how that might translate back up the chain, into a deeper understanding of your audience, proposition, positioning, language and offering as a business and a brand across the board.
Well, we think this stuff is so important that we now recommend it in every brand creation and development project we do in the other arms of our business, irrelevant whether it’s a start-up or existing entity.
It’s fundamental to understanding what is going on ‘out there’, what your competitors are up to, and what your potential customers are searching for.
This also goes wider than the products and services they’re looking for but spans what language they’re using, what ‘pain’ they want to be solved, what solution they need or which brand to connect with.
AFFECT YOUR BRAND DEEPLY