COMIN SOON
A personal message from Adam…
Before I go into ‘inspiration mode’ I feel it’s appropriate to acknowledge the many lives which were been lost, the families that struggled, the livelihoods that were taken away and the businesses that have and may still need to close. It’s been heartbreaking to see, and while the actual Covid years were hard, the ripple effects are still with us, and some will stay present forever more.
My love goes out to everyone who’s been affected and will continue to be hurt by the Covid Legacy.
What can you gain?
Post-COVID Visioning, Offering Alignment, Product Development, Strategic Pivoting, Ethical Audience Shift
and an increasingly robust and future-proofed brand that’s ready for what your customers will be increasingly looking for moving forward.
What’s it about?
Irrelevant of what 2020 threw at us, all of us have been affected in one way or another. No matter how prosperous we were or weren’t, almost everyone lost a little bit of themselves in the process.
However, what we’ve lost doesn’t have to define us, our businesses or our futures.
Many of Adam’s ‘Catapult’ clients have managed to pivot, implement and thrive within 2020, with some creating alternative revenue streams that have now overtaken the entire initial business.
Some of those companies have evolved to a point where their companies will be far healthier and the offerings far better due to Covid!
The strategies behind these real-life ‘Covid Survival Stories’ are fascinating, inspiring, duplicatable and implementable.
This course is perfect if you’re tired of thinking defensively and ready to embrace some of the strategies, mindsets, and implementable actions that Adam’s clients, across ALL sectors (including Hospitality!), have used to flourish while in ‘lock-down’, and that will remain equally valid and powerful once Covid’s grip has gone, and all that remains is its legacy.
Where did it come from?
Well, we’re not going to get into where Covid itself came from… That’s far too much of a hot potato!
‘Your Covid Legacy’ was born from a physical workshop called ‘Trump, Vegans and Super Glue’ created in Mid 2019, well before the COVID outbreak in 2020.
The Covid Legacy is a timely course centred around how brands need to refresh their behaviour. Challenging what they offer and how they go about ensuring they are match-fit to embrace what people (and humanity in general) look for from the brands they 'choose' to associate with and purchase from. The required shift in lens and behaviour was already looming pre-Covid; however, Covid has made this transformation almost a prerequisite.